Brand Monitor
Lifetime brand monitoring for your most important domains. Track comprehensive SEO metrics, domain authority, and performance insights to maintain your brand's online presence and competitive edge.
App Tutorial Video
Prerequisites
- 1,000 credits per domain for lifetime monitoring
- Valid domain name you want to monitor
- Access to domain verification (if required)
What Brand Monitor Does
Brand Monitor provides comprehensive domain analysis and ongoing tracking of key SEO metrics:
Core Features
- Lifetime Monitoring: One-time payment for continuous domain tracking
- Authority Metrics: Domain Authority (DA) and Page Authority (PA) scores
- Spam Analysis: Spam score monitoring to protect your domain reputation
- Link Analysis: External links tracking and quality assessment
- Performance Insights: Clear picture of your domain's SEO performance
- Competitive Analysis: Compare multiple domains side-by-side
Coming Soon
- AI Search Insights: Track how likely your domain appears in AI overviews and chatbots
- Enhanced Analytics: Advanced performance metrics and trends
Getting Started
Accessing Brand Monitor
You can access Brand Monitor in two ways:
- Via Main Menu:
- Click the View Menu button (3 lines) in the navigation
-
Select Brand Monitor from the menu that slides from the left
-
Direct Navigation:
- Navigate directly to the Brand Monitor page
Adding a Domain
Follow these steps to add a domain for monitoring:
- Fill in Domain: Enter your domain name in the domain field
- Review Cost: Confirm the 1,000 credit cost for lifetime monitoring
- Submit Domain: Add the domain to your monitoring dashboard
- View Confirmation: See your newly added domain in the dashboard
Lifetime Monitoring Cost
Each domain costs 1,000 credits for lifetime monitoring. This is a one-time payment that provides ongoing tracking indefinitely.
Understanding Your Metrics
Key Performance Indicators
| Metric | Description | Ideal Range |
|---|---|---|
| Domain Authority (DA) | Overall domain strength and credibility | Higher is better (40-100) |
| Page Authority (PA) | Individual page ranking potential | Higher is better (40-100) |
| Spam Score | Likelihood of being penalized by search engines | Lower is better (0-30%) |
| External Links | Number of quality backlinks pointing to your domain | More quality links is better |
Interpreting Your Results
Authority Scores
- High Authority (70-100): Excellent domain strength, likely to rank well
- Medium Authority (40-69): Good foundation, room for improvement
- Low Authority (0-39): Needs significant SEO work to improve rankings
Spam Score
- Low Risk (0-30%): Clean domain with good reputation
- Medium Risk (31-60%): Some concerning signals, monitor closely
- High Risk (61-100%): Significant spam indicators, immediate action needed
External Links
- Quality over Quantity: Focus on high-authority, relevant backlinks
- Natural Growth: Steady, organic link acquisition patterns
- Diverse Sources: Links from various reputable domains
Domain Management
Viewing Domain Details
To access comprehensive insights:
- Click View Details: Select any domain from your dashboard
- Review Metrics: Analyze all performance indicators
- Track Changes: Monitor improvements or declines over time
- Identify Issues: Spot potential problems early
Managing Multiple Domains
Adding Multiple Domains
- Add unlimited domains to your monitoring dashboard
- Each domain requires a separate 1,000 credit payment
- All domains appear in a unified dashboard view
Quick Compare Feature
Use Quick Compare to analyze multiple domains:
- Select Domains: Choose domains from your dashboard
- Quick Compare: Click the Quick Compare button
- Side-by-Side Analysis: View metrics across all selected domains
- Competitive Insights: Identify strengths and weaknesses
Advanced Comparison
Navigate to Compare Page
For detailed competitive analysis:
- Access Compare Page: Navigate to the dedicated comparison section
- Select Multiple Domains: Choose up to 5 domains for analysis
- Comprehensive Analysis: View detailed performance comparisons
- Competitive Intelligence: Understand your position in the market
Competitive Analysis
Benchmarking Performance
Use Brand Monitor to understand your competitive landscape:
- Industry Standards: See how your metrics compare to competitors
- Growth Opportunities: Identify areas where competitors excel
- Market Position: Understand your domain's relative strength
Strategic Insights
Example Analysis
From comparing multiple domains, you might discover: - Competitor A has higher domain authority but worse spam scores - Your domain has fewer external links but better link quality - Industry leader shows consistent authority growth patterns
Optimization Recommendations
Improving Domain Authority
- Quality Content: Regularly publish valuable, relevant content
- Link Building: Acquire high-quality backlinks from authoritative sources
- Technical SEO: Ensure proper site structure and optimization
- User Experience: Improve site speed, mobile responsiveness, and usability
Reducing Spam Score
- Clean Link Profile: Remove or disavow low-quality backlinks
- Avoid Black Hat: Don't use manipulative SEO tactics
- Monitor Changes: Regular check-ups to catch issues early
- Professional Audit: Consider expert SEO review if scores are high
Growing External Links
- Content Marketing: Create linkable, shareable content assets
- Industry Relationships: Build connections with relevant websites
- Guest Content: Contribute to authoritative industry publications
- Link Building: Use services like our Link Builder tool
Monitoring Best Practices
Regular Check-ups
- Monthly Reviews: Check metrics monthly for trend analysis
- Quarterly Deep Dives: Comprehensive analysis every quarter
- Immediate Alerts: Monitor for sudden changes in key metrics
- Competitive Tracking: Regular comparison with key competitors
Action Planning
Based on your Brand Monitor insights:
- Identify Priorities: Focus on metrics that need most improvement
- Set Goals: Establish realistic targets for each metric
- Implement Changes: Take action based on data insights
- Track Progress: Monitor improvements over time
Troubleshooting
Common Issues
Domain Not Found : Verify domain spelling and ensure it's publicly accessible
Metrics Not Updating : Allow 24-48 hours for initial data population
Low Authority Scores : Focus on content quality and link building strategies
High Spam Scores : Conduct link audit and implement cleanup strategies
Next Steps
- Regular Monitoring: Check your domains monthly for changes
- Competitive Analysis: Add competitor domains for comparison
- SEO Strategy: Use insights to guide your optimization efforts
- Link Building: Consider using Link Builder to improve external link metrics
- Content Strategy: Align content creation with authority building goals